Brand Story

The AiR brand officially entered the market at the beginning of 2023 and is protected in the US market. 100% of AiR products are manufactured based on an optimized hair care formula specifically designed for Asian women.

Understanding the unique characteristics of Asian women’s hair in general and Vietnamese women’s hair in particular, as well as the special preference for healthy and beautiful hair, has driven the AiR Hair Care team to conduct continuous research over the years. This has resulted in the creation of high-quality product lines aimed at preserving that value.

Our products include:

  • Shampoo – Conditioner
  • Hair oil
  • Hair mask
  • Hairdressing equipment

Ingredients of raw materials and equipment in AiR’s products have certificates of origin from domestic and foreign suppliers. After in-depth research for around 12 to 24 months and examining through scientific tests, AiR fully meets circulation regulations so we are confident to bring the best quality products to the market

AiR Brand Story

Modern life gives women many opportunities to step outside and assert themselves. However, at the same time, there is also a lot of pressure on women when they try incessantly to achieve recognition in society as well as in the family, and they also aspire to take care of themselves. 

AiR believes that women can not only completely do these tasks well but also feel free to explore what they love, spend time loving themselves, and pursuing their dreams. On that journey, AiR Hair Care is a great companion that brings women many brilliant experiences with healthy and beautiful hair. We create positive influences on women and make them more confident, shining brighter by providing quality, premium, and appropriate products. 

With a portfolio of comprehensive hair care products from AiR, Vietnamese hair will always be cherished, cared for, and protected against all barriers. AiR fully understands all the chaos, shares all problems related to hair care, and above all, works with women to solve them so that they can enjoy the aroma of hair, touch smooth hair and eliminate all daily worries about hair breakage, damage, and dryness.

With AiR’s comprehensive hair care product line, Vietnamese hair will always be nurtured, cared for, and protected against all obstacles. The scent of fragrant hair, the touch of smooth strands, and the elimination of everyday worries about hair breakage, damage, dryness, and more—AiR understands it all, shares every concern, and most importantly, helps women solve them together!

With efforts in research and business, AiR aims to be the No. 1 hair care solution for Vietnamese women both inside and outside the country. 

In addition, we will continuously implement philosophies for the community to become a platform to share beauty information in general and hair care in particular for all Asian women around the world.

The journey to discover and protect natural beauty is an arduous one but it’s not just your own mission as AiR always accompanies you on that journey. We make products from natural, premium, and most suitable ingredients for Asian women to bring you healthy, youthful, and vibrant hair.

AiR’s mission is to use natural benefits combined with scientific knowledge and understanding of women to create safe and effective hair care, nourishment, and protection products.

“Action for hair” is the core value that AiR follows towards in our business. It is not only about using appropriate products but every experience also created by AiR is aimed at protecting the natural beauty of Asian hair.

Join us to find solutions that fit your lifestyle, listen to new knowledge, and receive great inspiration to take care of the hair you love all the time!